TEDxKlaipeda organising group invited us to contribute the organisation of the event and take care of the entire visual concept: WEB, print, motion and other solutions according to our expertise. This is how we became part of this global event.
The first “TEDxKlaipeda” conferences theme – “Beyond the Limits” – will promise you more than fun moments. Biggest achievements in life are made when people cross the invisible line. A line – that symbolises our inner prejudices, social norms or accepted rules.
When you cross this line – all limits disappear and unlimited possibilitiesopen: in sports – world records are achieved, science – a break happens that changes everything known, society – everything that was a taboo before becomes normal. So the organizing team and the speakers invite you all to cross this line.
We wanted to capture the culture and spirit of the port city while keeping the colours and style of TEDx branding. Our aim was to discover abstract shapes and lines, but at the same time create a character that would accompany the visual communication. We had to produce not only an image for the event, but also visual communication for the new association that was being formed to organize the TEDx event.
